web02.fireside.fm Tue, 28 Apr 2026 23:03:17 -0500 Fireside (https://fireside.fm) Foremost Media Marketing Chat - Episodes Tagged with “March 2024 Core Update” https://foremostmedia.fireside.fm/tags/march%202024%20core%20update Tue, 21 May 2024 12:15:00 -0500 Don’t waste your commute, workout, or whatever else you use Podcasts for by listening to some “marketer” drone on about nothing for 30 minutes. Jon Ballard and Evan Facinger from Foremost Media give you actionable marketing insights you can use to grow your business, advance your career, and make everyone you know jealous. <ul>Topics include: <li>Web Development</li> <li>Web Design</li> <li>Search Engine Optimization (SEO)</li> <li>Conversion Rate Optimization (CRO)</li> <li>Paid Advertising (Google Ads, LinkedIn Ads, Facebook Ads, etc.)</li> <li>Marketing Automation</li> <li>Manufacturing Marketing</li> <li>Lead Generation</li> <li>Amazon Marketing</li> <li>And more!</li> Shownotes and more available at <a href="https://foremostmedia.com">ForemostMedia.com</a> en-us episodic The Unfiltered Digital Marketing Podcast You Need To Be The Smartest Person In The Room Evan Facinger Don’t waste your commute, workout, or whatever else you use Podcasts for by listening to some “marketer” drone on about nothing for 30 minutes. Jon Ballard and Evan Facinger from Foremost Media give you actionable marketing insights you can use to grow your business, advance your career, and make everyone you know jealous. <ul>Topics include: <li>Web Development</li> <li>Web Design</li> <li>Search Engine Optimization (SEO)</li> <li>Conversion Rate Optimization (CRO)</li> <li>Paid Advertising (Google Ads, LinkedIn Ads, Facebook Ads, etc.)</li> <li>Marketing Automation</li> <li>Manufacturing Marketing</li> <li>Lead Generation</li> <li>Amazon Marketing</li> <li>And more!</li> Shownotes and more available at <a href="https://foremostmedia.com">ForemostMedia.com</a> no Evan Facinger efacinger@foremostmedia.com The Helpful Content Update: How to Adapt https://foremostmedia.fireside.fm/episode-22-the-helpful-content-update-how-to-adapt c82b11ee-2c87-48e6-9ed1-f3f2a3d02067 Tue, 21 May 2024 12:15:00 -0500 Evan Facinger full Evan Facinger Our hosts guide you through the March 2024 Google Helpful Content Update. emphasizing the shift towards original, user-focused content over content that is only created to manipulate search engines. 16:00 no In this episode, Evan Facinger and Jon Ballard guide you through the March 2024 Google Helpful Content Update. With Google is cracking down on scaled content abuse, particularly AI-generated content lacking original insights, and manipulative linking practices, they're here to ensure your website isn't negatively impacted and where you can find opportunities to take advantage of this update. The Importance of SEO Auditing in 2024 Hosts Evan Facinger and Jon Ballard walk through the impact of the March 2024 Google Helpful Content Update which doubled down on the September 2023 updates, aiming to elevate content quality across the web. This update emphasized original, user-focused content over content that is only created to manipulate search engines which will massively negatively impact AI-generated and spammy content, parasite SEO, and manipulative linking practices. Now more than ever, experience, expertise, authority, and trustworthiness (E-E-A-T) are necessary for creating high ranking content in the eyes of Google. Listeners will gain valuable insights into maintaining high rankings or recovering from losses post-update. Jon and Evan also discuss the role of high-quality backlinks, how the Core Web Vitals have changed, and trusted author attribution for content. If you're a marketer or website owner navigating these changes, this episode is packed with essential tips and strategies to ensure your content remains relevant and competitive. Tune in for expert advice and actionable steps to adapt and thrive amidst Google's ongoing updates. Resources Referenced: Google Feedback Form (https://docs.google.com/forms/d/e/1FAIpQLSf76Nm3Xsd5NoOPzFajem2sIdwgeewlqAH7XknhycaqP6myRA/viewform?pli=1) Google Search Central Content Article (https://developers.google.com/search/docs/fundamentals/creating-helpful-content) Timestamps: 0:00 Intro 1:03 The March 2024 Google Helpful Content Update 2:06 What Unhelpful Content is to Google 6:03 Trusted Authors will be More Important in the Future 7:22 Google Search Central Content Article (https://developers.google.com/search/docs/fundamentals/creating-helpful-content) 8:04 How Important are High Quality Links? 10:03 What is Parasite SEO? 11:24 What to do if You've Been Negatively Impacted 14:00 Additional Google Updates 15:05 Outro Find more marketing insights and show notes here (https://www.foremostmedia.com/resources/blog/posts?category=foremost-podcast) Google March 2024 core update, March 2024 core update, Google update, SEO, links, Foremost Media, Marketing, Marketing Podcast, Podcast, Parasite SEO, AI, Spam, Original Content, Content, , EEAT, Reddit, Quora, Google Search Central, , Core Web Vitals, , Digital Marketing In this episode, Evan Facinger and Jon Ballard guide you through the March 2024 Google Helpful Content Update. With Google is cracking down on scaled content abuse, particularly AI-generated content lacking original insights, and manipulative linking practices, they're here to ensure your website isn't negatively impacted and where you can find opportunities to take advantage of this update.

The Importance of SEO Auditing in 2024

Hosts Evan Facinger and Jon Ballard walk through the impact of the March 2024 Google Helpful Content Update which doubled down on the September 2023 updates, aiming to elevate content quality across the web. This update emphasized original, user-focused content over content that is only created to manipulate search engines which will massively negatively impact AI-generated and spammy content, parasite SEO, and manipulative linking practices. Now more than ever, experience, expertise, authority, and trustworthiness (E-E-A-T) are necessary for creating high ranking content in the eyes of Google. Listeners will gain valuable insights into maintaining high rankings or recovering from losses post-update. Jon and Evan also discuss the role of high-quality backlinks, how the Core Web Vitals have changed, and trusted author attribution for content. If you're a marketer or website owner navigating these changes, this episode is packed with essential tips and strategies to ensure your content remains relevant and competitive. Tune in for expert advice and actionable steps to adapt and thrive amidst Google's ongoing updates.

Resources Referenced:

Google Feedback Form
Google Search Central Content Article

Timestamps:

  • 0:00 Intro
  • 1:03 The March 2024 Google Helpful Content Update
  • 2:06 What Unhelpful Content is to Google
  • 6:03 Trusted Authors will be More Important in the Future
  • 7:22 Google Search Central Content Article
  • 8:04 How Important are High Quality Links?
  • 10:03 What is Parasite SEO?
  • 11:24 What to do if You've Been Negatively Impacted
  • 14:00 Additional Google Updates
  • 15:05 Outro

Find more marketing insights and show notes here

]]> In this episode, Evan Facinger and Jon Ballard guide you through the March 2024 Google Helpful Content Update. With Google is cracking down on scaled content abuse, particularly AI-generated content lacking original insights, and manipulative linking practices, they're here to ensure your website isn't negatively impacted and where you can find opportunities to take advantage of this update.

The Importance of SEO Auditing in 2024

Hosts Evan Facinger and Jon Ballard walk through the impact of the March 2024 Google Helpful Content Update which doubled down on the September 2023 updates, aiming to elevate content quality across the web. This update emphasized original, user-focused content over content that is only created to manipulate search engines which will massively negatively impact AI-generated and spammy content, parasite SEO, and manipulative linking practices. Now more than ever, experience, expertise, authority, and trustworthiness (E-E-A-T) are necessary for creating high ranking content in the eyes of Google. Listeners will gain valuable insights into maintaining high rankings or recovering from losses post-update. Jon and Evan also discuss the role of high-quality backlinks, how the Core Web Vitals have changed, and trusted author attribution for content. If you're a marketer or website owner navigating these changes, this episode is packed with essential tips and strategies to ensure your content remains relevant and competitive. Tune in for expert advice and actionable steps to adapt and thrive amidst Google's ongoing updates.

Resources Referenced:

Google Feedback Form
Google Search Central Content Article

Timestamps:

  • 0:00 Intro
  • 1:03 The March 2024 Google Helpful Content Update
  • 2:06 What Unhelpful Content is to Google
  • 6:03 Trusted Authors will be More Important in the Future
  • 7:22 Google Search Central Content Article
  • 8:04 How Important are High Quality Links?
  • 10:03 What is Parasite SEO?
  • 11:24 What to do if You've Been Negatively Impacted
  • 14:00 Additional Google Updates
  • 15:05 Outro

Find more marketing insights and show notes here

]]>