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    <fireside:genDate>Sun, 24 May 2026 23:00:24 -0500</fireside:genDate>
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    <title>Foremost Media Marketing Chat - Episodes Tagged with “Technical Seo”</title>
    <link>https://foremostmedia.fireside.fm/tags/technical%20seo</link>
    <pubDate>Tue, 30 Jan 2024 13:00:00 -0600</pubDate>
    <description>Don’t waste your commute, workout, or whatever else you use Podcasts for by listening to some “marketer” drone on about nothing for 30 minutes.  Jon Ballard and Evan Facinger from Foremost Media give you actionable marketing insights you can use to grow your business, advance your career, and make everyone you know jealous.
&lt;ul&gt;Topics include:
&lt;li&gt;Web Development&lt;/li&gt;
&lt;li&gt;Web Design&lt;/li&gt;
&lt;li&gt;Search Engine Optimization (SEO)&lt;/li&gt;
&lt;li&gt;Conversion Rate Optimization (CRO)&lt;/li&gt;
&lt;li&gt;Paid Advertising (Google Ads, LinkedIn Ads, Facebook Ads, etc.)&lt;/li&gt;
&lt;li&gt;Marketing Automation&lt;/li&gt;
&lt;li&gt;Manufacturing Marketing&lt;/li&gt;
&lt;li&gt;Lead Generation&lt;/li&gt;
&lt;li&gt;Amazon Marketing&lt;/li&gt;
&lt;li&gt;And more!&lt;/li&gt;
Shownotes and more available at &lt;a href="https://foremostmedia.com"&gt;ForemostMedia.com&lt;/a&gt;
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>The Unfiltered Digital Marketing Podcast You Need To Be The Smartest Person In The Room</itunes:subtitle>
    <itunes:author>Evan Facinger</itunes:author>
    <itunes:summary>Don’t waste your commute, workout, or whatever else you use Podcasts for by listening to some “marketer” drone on about nothing for 30 minutes.  Jon Ballard and Evan Facinger from Foremost Media give you actionable marketing insights you can use to grow your business, advance your career, and make everyone you know jealous.
&lt;ul&gt;Topics include:
&lt;li&gt;Web Development&lt;/li&gt;
&lt;li&gt;Web Design&lt;/li&gt;
&lt;li&gt;Search Engine Optimization (SEO)&lt;/li&gt;
&lt;li&gt;Conversion Rate Optimization (CRO)&lt;/li&gt;
&lt;li&gt;Paid Advertising (Google Ads, LinkedIn Ads, Facebook Ads, etc.)&lt;/li&gt;
&lt;li&gt;Marketing Automation&lt;/li&gt;
&lt;li&gt;Manufacturing Marketing&lt;/li&gt;
&lt;li&gt;Lead Generation&lt;/li&gt;
&lt;li&gt;Amazon Marketing&lt;/li&gt;
&lt;li&gt;And more!&lt;/li&gt;
Shownotes and more available at &lt;a href="https://foremostmedia.com"&gt;ForemostMedia.com&lt;/a&gt;
</itunes:summary>
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    <itunes:explicit>no</itunes:explicit>
    <itunes:owner>
      <itunes:name>Evan Facinger</itunes:name>
      <itunes:email>efacinger@foremostmedia.com</itunes:email>
    </itunes:owner>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<itunes:category text="Business"/>
<itunes:category text="Business">
  <itunes:category text="Entrepreneurship"/>
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  <title>Data Diving with SEO Audits</title>
  <link>https://foremostmedia.fireside.fm/episode-20-data-diving-with-seo-audits</link>
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  <pubDate>Tue, 30 Jan 2024 13:00:00 -0600</pubDate>
  <author>Evan Facinger</author>
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  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Evan Facinger</itunes:author>
  <itunes:subtitle>Hosts Evan Facinger and Jon Ballard dive deep into the world of SEO audits. They explore the significance of understanding and prioritizing different types of SEO audits, including technical, content, and competitor analysis. Evan and Jon discuss the complexities of technical SEO audits, emphasizing the importance of site crawlability, page speed, and the structure of a website in the eyes of search engines like Google. They also tackle common misconceptions and strategies around disavowing toxic backlinks, highlighting the nuanced opinions among marketers. Our hosts provide valuable insights on identifying and leveraging fringe keywords, and the impact of on-page optimizations.</itunes:subtitle>
  <itunes:duration>24:21</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
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  <description>&lt;p&gt;In this episode, Evan Facinger and Jon Ballard guide you through the various kinds of SEO audits. They discuss technical audits, content strategies, backlinks, and creating effective SEO roadmaps.&lt;/p&gt;

&lt;h2&gt;The Importance of SEO Auditing in 2024&lt;/h2&gt;

&lt;p&gt;Hosts Evan Facinger and Jon Ballard dive deep into the world of SEO audits. As we step into a new year, they explore the significance of understanding and prioritizing different types of SEO audits, including technical, content, and competitor analysis. Evan and Jon discuss the complexities of technical SEO audits, emphasizing the importance of site crawlability, page speed, and the structure of a website in the eyes of search engines like Google. They also tackle common misconceptions and strategies around disavowing toxic backlinks, highlighting the nuanced opinions within the SEO community. As they shift focus to content and keyword analysis, our hosts provide valuable insights on identifying and leveraging fringe keywords, and the impact of on-page optimizations. This episode is not just about identifying problems through audits but also about developing actionable roadmaps to improve SEO performance. Whether you're a seasoned professional or new to the world of SEO, join Evan and Jon for a comprehensive guide through the intricate landscape of SEO audits.&lt;/p&gt;

&lt;h2&gt;&lt;a href="https://www.foremostmedia.com/online-marketing/seo/seo-audits" target="_blank" rel="nofollow noopener"&gt;Our Free SEO Audit&lt;/a&gt;&lt;/h2&gt;

&lt;h2&gt;Timestamps:&lt;/h2&gt;

&lt;ul&gt;
&lt;li&gt;0:00 Intro&lt;/li&gt;
&lt;li&gt;1:49 The Many Types of SEO Audits&lt;/li&gt;
&lt;li&gt;2:29 What Goes Into a Technical SEO Audit&lt;/li&gt;
&lt;li&gt;3:56 Holding Technical SEO and Content in Tension&lt;/li&gt;
&lt;li&gt;5:40 Importance of Site Structure&lt;/li&gt;
&lt;li&gt;6:45 Schema Markup and Structured Data&lt;/li&gt;
&lt;li&gt;7:22 Local VS National/International SEO&lt;/li&gt;
&lt;li&gt;8:54 Disavowing Toxic Backlinks?&lt;/li&gt;
&lt;li&gt;12:23 Content Gap Analysis is King&lt;/li&gt;
&lt;li&gt;14:23 Importance of Fringe Keywords&lt;/li&gt;
&lt;li&gt;16:57 How Often to Perform Site Audits&lt;/li&gt;
&lt;li&gt;19:29 Audit Informed On-Page Optimization&lt;/li&gt;
&lt;li&gt;21:00 Create a Prioritized Plan&lt;/li&gt;
&lt;li&gt;22:23 Foremost's Free Audit Offer&lt;/li&gt;
&lt;li&gt;23:19 Who's Wife Listens to the Podcast?&lt;/li&gt;
&lt;li&gt;24:00 Outro&lt;/li&gt;
&lt;/ul&gt;

&lt;p&gt;Find more marketing insights and show notes &lt;a href="https://www.foremostmedia.com/resources/blog/posts?category=foremost-podcast" target="_blank" rel="nofollow noopener"&gt;here&lt;/a&gt; &lt;/p&gt;
</description>
  <itunes:keywords>SEO audits, technical SEO, content strategy, backlink analysis, SEO roadmap, search engine optimization, Foremost Media Marketing, podcast episode, Google indexing, site crawlability, keyword analysis, on-page optimization</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Evan Facinger and Jon Ballard guide you through the various kinds of SEO audits. They discuss technical audits, content strategies, backlinks, and creating effective SEO roadmaps.</p>

<h2>The Importance of SEO Auditing in 2024</h2>

<p>Hosts Evan Facinger and Jon Ballard dive deep into the world of SEO audits. As we step into a new year, they explore the significance of understanding and prioritizing different types of SEO audits, including technical, content, and competitor analysis. Evan and Jon discuss the complexities of technical SEO audits, emphasizing the importance of site crawlability, page speed, and the structure of a website in the eyes of search engines like Google. They also tackle common misconceptions and strategies around disavowing toxic backlinks, highlighting the nuanced opinions within the SEO community. As they shift focus to content and keyword analysis, our hosts provide valuable insights on identifying and leveraging fringe keywords, and the impact of on-page optimizations. This episode is not just about identifying problems through audits but also about developing actionable roadmaps to improve SEO performance. Whether you&#39;re a seasoned professional or new to the world of SEO, join Evan and Jon for a comprehensive guide through the intricate landscape of SEO audits.</p>

<h2><a href="https://www.foremostmedia.com/online-marketing/seo/seo-audits" rel="nofollow">Our Free SEO Audit</a></h2>

<h2>Timestamps:</h2>

<ul>
<li>0:00 Intro</li>
<li>1:49 The Many Types of SEO Audits</li>
<li>2:29 What Goes Into a Technical SEO Audit</li>
<li>3:56 Holding Technical SEO and Content in Tension</li>
<li>5:40 Importance of Site Structure</li>
<li>6:45 Schema Markup and Structured Data</li>
<li>7:22 Local VS National/International SEO</li>
<li>8:54 Disavowing Toxic Backlinks?</li>
<li>12:23 Content Gap Analysis is King</li>
<li>14:23 Importance of Fringe Keywords</li>
<li>16:57 How Often to Perform Site Audits</li>
<li>19:29 Audit Informed On-Page Optimization</li>
<li>21:00 Create a Prioritized Plan</li>
<li>22:23 Foremost&#39;s Free Audit Offer</li>
<li>23:19 Who&#39;s Wife Listens to the Podcast?</li>
<li>24:00 Outro</li>
</ul>

<p>Find more marketing insights and show notes <a href="https://www.foremostmedia.com/resources/blog/posts?category=foremost-podcast" rel="nofollow">here</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Evan Facinger and Jon Ballard guide you through the various kinds of SEO audits. They discuss technical audits, content strategies, backlinks, and creating effective SEO roadmaps.</p>

<h2>The Importance of SEO Auditing in 2024</h2>

<p>Hosts Evan Facinger and Jon Ballard dive deep into the world of SEO audits. As we step into a new year, they explore the significance of understanding and prioritizing different types of SEO audits, including technical, content, and competitor analysis. Evan and Jon discuss the complexities of technical SEO audits, emphasizing the importance of site crawlability, page speed, and the structure of a website in the eyes of search engines like Google. They also tackle common misconceptions and strategies around disavowing toxic backlinks, highlighting the nuanced opinions within the SEO community. As they shift focus to content and keyword analysis, our hosts provide valuable insights on identifying and leveraging fringe keywords, and the impact of on-page optimizations. This episode is not just about identifying problems through audits but also about developing actionable roadmaps to improve SEO performance. Whether you&#39;re a seasoned professional or new to the world of SEO, join Evan and Jon for a comprehensive guide through the intricate landscape of SEO audits.</p>

<h2><a href="https://www.foremostmedia.com/online-marketing/seo/seo-audits" rel="nofollow">Our Free SEO Audit</a></h2>

<h2>Timestamps:</h2>

<ul>
<li>0:00 Intro</li>
<li>1:49 The Many Types of SEO Audits</li>
<li>2:29 What Goes Into a Technical SEO Audit</li>
<li>3:56 Holding Technical SEO and Content in Tension</li>
<li>5:40 Importance of Site Structure</li>
<li>6:45 Schema Markup and Structured Data</li>
<li>7:22 Local VS National/International SEO</li>
<li>8:54 Disavowing Toxic Backlinks?</li>
<li>12:23 Content Gap Analysis is King</li>
<li>14:23 Importance of Fringe Keywords</li>
<li>16:57 How Often to Perform Site Audits</li>
<li>19:29 Audit Informed On-Page Optimization</li>
<li>21:00 Create a Prioritized Plan</li>
<li>22:23 Foremost&#39;s Free Audit Offer</li>
<li>23:19 Who&#39;s Wife Listens to the Podcast?</li>
<li>24:00 Outro</li>
</ul>

<p>Find more marketing insights and show notes <a href="https://www.foremostmedia.com/resources/blog/posts?category=foremost-podcast" rel="nofollow">here</a></p>]]>
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