Website Maintenance: Updating CMS and SEO Impacts

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December 6th, 2023

16 mins 58 secs

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tech talk digital strategy web security online presence content management cybersecurity website development digital security ux seo wordpress cms website maintenance

About this Episode

In this episode we talked about website maintenance, site security, and how staying up to date can help your UX and SEO. Learn how to prevent a security breach while boosting your site and your rankings.

The Critical Role of Website Maintenance 

Join Evan Facinger and Jon Ballard in this episode as they delve into the crucial world of website maintenance, shedding light on the paramount importance of keeping content management systems (CMS) up-to-date. With a spotlight on the risks associated with using outdated platforms like WordPress, the duo emphasizes the potential security vulnerabilities and their impact on your website's safety. The conversation extends to the vital role of regular maintenance in search engine optimization (SEO) and enhancing user experience (UX). Evan and Jon provide insightful recommendations on initiating discussions with website developers, setting budgetary considerations for ongoing updates, and the potential vulnerabilities within website backups. Tune in for expert advice on the significance of professional management in ensuring the security and seamless functionality of your online presence.

Timestamps:

  • 0:00 Intro
  • 0:54 Why You Should Maintain Your Website
  • 2:25 The Target on Wordpress' Back
  • 4:53 Hacking Goes Beyond Wordpress
  • 8:00 Boosting Your Website Performance for SEO and UX
  • 10:23 Frequency and Costs of Website Maintenance
  • 12:32 When to Rely on Backing Up Your Website
  • 14:00 The Panama Papers Horror Story
  • 16:15 Outro

Find more marketing insights and show notes here